The Adventure Continues… California Companies


Even if you’ve never heard of Studebaker automobiles, you’ve probably heard of Levi’s jeans. If you’re like me, you know that Levi’s had their origins during the years of the California Gold Rush. But I was amazed to learn the Studebaker story, from wooden wagons to wheelbarrows to 1950-era cars. This is a fun episode and a good reminder that even everyday objects can have a fascinating back story!

Huell takes a look at two companies that had their roots in California’s gold rush. First, Huell looks at the Studebaker Car Co.-originally started as a wheelbarrow manufacturer-and visits the Studebaker Wheelbarrow Races at the El Dorado County Fair, now in their 49th year. Next, Huell tours the original plant of Levi Strauss & Co. in San Francisco and sees one of the first pairs of blue jeans.

(Click on the linked image below to see the video.)

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